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How much does a website cost in 2026? Real prices for Bulgaria and Italy

Short answer: in 2026 a landing page costs between €800 and €1,200 at agencies in Bulgaria, a business website between €1,500 and €3,500, an online shop from €2,000 upwards. Our prices are at least 15% below those ranges and fixed.

What determines the price of a website?

Three things: the scope (number of pages and features), the languages, and who writes the copy and takes the photos. Design itself is rarely the most expensive part — what costs is everything done twice because it was not specified at the start.

That is why our quote has a fixed price and scope: up to 8 pages for a business website, two languages, a blog, a full SEO foundation. Anything beyond the scope is an add-on with a public price — an extra language €292, a page €100, copywriting €75 per page.

How much do a landing page, a business website and a shop cost with us?

“Start” landing page — €658 excl. VAT, ready in 5–7 working days. “Business” website — €1,575, 10–15 days. Online shop — €1,825, with a cart, card/Stripe payments and VAT-ready invoices. “Premium” with three languages and an admin panel — €3,575.

Every package includes 12 months of EU hosting, SSL, structured data for Google, search engine registration and training for maintenance. EU companies with a valid VAT number pay no Bulgarian VAT (reverse charge).

What is not included and what does it cost?

The domain — about €15 a year, registered in your name. Professional photography and copy if you have none: copywriting €75 per page. Hosting after the first year — €13 per month, or €58 with maintenance, updates and up to 2 hours of small changes a month.

The hidden costs of ready-made platforms are the subscription that never stops and the fact that the site is not yours. With us the code, domain and data are yours from day one.

How do you compare two quotes?

Ask three things: what the scope is in pages and languages, whether hosting is included and for how long, and who owns the code after payment. If any answer is “we'll see”, the price is not final.

The fastest way to see what you would pay is the quote configurator — pick a package and add-ons and the total is instant, with VAT handled for your case.

// Sources
  1. Carbon Stealth — цени и пазарно проучване (11 публични източника, BG/IT/ЕС)
  2. saitami.bg — Колко струва сайт в България през 2026
  3. webars.at — Website costs in Europe 2026

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